About this Event
Seminar Event: From Social Media to Paid Ads: Complete Digital Marketing Seminar
Hosted by: MDIDM INFOWAY
Date: 11 / 9 / 2026
Time: 1:00 PM to 3:00 PM
Location: College
Total Participants: 150 College Students
Guest Speaker: Dr. Dharmendra Ambani
Seminar Overview
The seminar “From Social Media to Paid Ads: Complete Digital Marketing Seminar” is organized by MDIDM INFOWAY to help students understand the complete journey of digital marketing, from building a strong social media presence to running effective paid advertising campaigns.
In today's digital world, businesses rely on Social Media Marketing, Digital Content, Google Ads, Meta Ads, and Paid Advertising to reach the right audience and grow online. This seminar will provide students with practical insights into social media strategies, advertising campaigns, audience targeting, ad creatives, and digital marketing practices.
Topics Covered
- Introduction to Digital Marketing
- Understanding Social Media Marketing
- Building an Effective Social Media Presence
- Content Strategy for Social Media
- Understanding Paid Advertising
- Introduction to Google Ads
- Introduction to Meta Ads
- Audience Targeting & Campaign Objectives
- Creating Effective Ad Campaigns
- Ad Creatives & Copywriting Basics
- Understanding Clicks, Leads & Conversions
- Measuring Campaign Performance
- From Organic Social Media to Paid Advertising
Objective
The main objective of this seminar is to help students understand how Social Media Marketing and Paid Advertising work together as part of a complete digital marketing strategy.
Through this seminar, participants will gain practical awareness of social media management, paid advertising, audience targeting, campaign creation, and performance measurement. The session will also help students understand the importance of practical digital marketing skills and how these skills can be applied to real business and marketing projects.